Integrated business planning (IBP) is what S&OP looks like when it’s all grown up. Or so the analysts tell us. But what exactly is integrated business planning?

IBP is the coordination of marketing, finance, and the supply chain to align with the company’s long-term goals and to maximize profitability. In other words, it aims to do what every responsible business tries – but often fails – to do.

Want to learn more about IBP? DELMIA Quintiq COO Arjen Heeres has written at length about it and here are three articles that will give you a clear picture of what integrated business planning is all about and how you can make it work in your business.

1. What is integrated business planning?

There’s more to real IBP than simply linking various business functions. Discover why real integrated business planning has three dimensions and how each dimension fits into your business.

2. Why integrated business planning (really) matters

Now that you know what real integrated business planning is, take a look at a situation where it was clearly needed. Explore one of the most serious consequences of not having IBP.

3. Implementing integrated business planning

Integrated business planning is just plain common sense. After all, what’s not to like about a system that gets your supply chain, finance and sales functions working well together to create plans that ultimately maximize your profits? Learn how you can implement IBP in your organization effectively.

Ready to reap the full benefits of IBP? Download our exclusive whitepaper for more insights.