Toyo Tire Accelerates Product Development Through Collaboration

Toyo Tire has big plans for its business. It recognizes the significant changes afoot in the automotive industry as car makers develop new modes of transport and advances continue to be made around connected cars and cities. As a new generation of electric cars come to market, for example, the company is committed to creating innovative tires to suit their specific needs.

“Electric vehicles have a high torque and as a result the lifetime of the tire gets shortened. This means our tire development has to react and needs to build more durable tires,” said Masayuki
Kanai, Director, Vice President & Senior Corporate Officer, Division General Manager of the Digital Innovation Division at Toyo Tire. “And tires are no longer just tools that enable driving. Today’s tires can operate as sensors and provide information to the driver, the surrounding car and even to other stakeholders.”

As it seeks to build a new generation of tires for the ever evolving automobile, Toyo Tire needed to accelerate its product development processes and put innovation at the core of its activities to develop new products and technologies that evolve with industry and consumer expectations.

The company partnered with Dassault Systèmes to develop its simulation process and data management (SPDM) system, called T-MODE, based on the 3DEXPERIENCE platform. “The biggest reason for using the 3DEXPERIENCE platform is to accelerate our product development cycle as we continue to keep pace with the accelerating rate of innovation in the automotive industry,” Kanai said.

To learn how Toyo Tire has accelerated collaboration and sharing knowledge within its R&D team and succeeded in speeding up its product development process:

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Lisa Rivard

Lisa Rivard

Lisa serves as ENOVIA Marketing Senior Manager on the ENOVIA User Advocacy team. Lisa manages customer reference development and the ENOVIA Champion Program.