So crowdsourcing works:  Now what?

So crowdsourcing works: Now what?

Published on May 10, 2010
The practice of “open innovation” or “crowdsourcing” – reaching beyond your company walls into ...

Virtual World Concepts for CPG: Challenges!

Virtual World Concepts for CPG: Challenges!

Published on February 18, 2010
In the first installment of this series, we talked about how CPG companies might apply the firs...

Virtual World Concepts for CPG – Part 2

Virtual World Concepts for CPG – Part 2

Published on January 7, 2010
Over the coming weeks this blog series will explore the benefits and challenges of applying vir...

Virtual World Concepts for CPG

Virtual World Concepts for CPG

Published on November 30, 2009
Over the coming weeks this blog series will explore the benefits and challenges of applying vir...

Fit for Use Lead Design

Fit for Use Lead Design

Published on June 8, 2009
The best laid plans of mice and men often go awry… Robert Burns’ poetic words ring as true toda...