Consumers today are continually changing the way they view, interact with and discard packaging. Think about the traditional packaging for common liquid products like shampoo, spaghetti sauce, and juice. Typically these items are sold in cans, glass bottles, and plastic containers. But manufacturers and consumers alike have begun to question the status quo while seeking more sustainable, convenient and cost-effective options.
If you are like me, you may enjoy the occasional glass of wine…for your heart health of course (wink, wink). Last weekend while on the beach my girlfriend offered me a glass of Sauvignon Blanc and I kindly accepted. Imagine my surprise when she opened the cooler and tossed me a single-serve pouch of wine―I nearly fell off beach my chair!
Wine pouches were a focus at last year’s Global Pouch Forum. According to Plastics News, the pouch helps keep the wine fresh longer than traditional bottles as air does not get trapped inside the packaging. Furthermore, it’s a form of packaging that’s been well-received by millenials (like yours truly). No surprise, as the beverage pouch is actually something we grew up with: remember those vain attempts at stabbing a straw into a pouch of Capri Sun? Fortunately, today’s more sophisticated drink pouches come with a consumer-friendly twist cap!
How are packaging manufacturers using simulation to design their most innovative packaging?
Simulation is now making it possible for manufacturers to rethink the way in which they design, build, and test products. Amazingly, engineers can virtually evaluate multiple designs up-front in the design process, consider more alternatives, and capture share and reuse design data easily. Simulation technology, like that included within Dassault Systèmes’ Perfect Package Industry Solution, offers key benefits including reduced package weight, accelerated design times, and optimized product designs.
Manufacturers must carefully evaluate energy costs, material costs, and the type of environmental impact their packages will have. Consider again our wine pouch ― the new packaging design is light-weight, strong, and even ensures that the wine will remain fresh for weeks while using the resealable twist cap. By leveraging realistic simulation manufacturers are achieving greater packaging variety, more product innovation, high quality at a low price, and greater sustainability.
Discover how simulation is helping manufacturers design the perfect flexible package for your products.
Register now to watch our webinar, “Realistic Simulation for Optimized Packaging: Flexible Packaging.” You will learn how realistic simulation is helping to address these challenges by enabling packaging manufacturers to virtually test design replacements with lighter materials while conforming to quality standards.
Watch the webinar, “Realistic Simulation for Optimized Packaging: Flexible Packaging.”
